DON'T Use a photo taken with a flash Research shows they age your face by seven years.
And don’t include alcohol, group shots of friends, or a hastily photoshopped-out ex.
Use an outdated photo Anything over 12 months old needs updating.
The biggest reason first dates don't lead to second dates is "unmet expectations".
Liking Radiohead, Homeland, Pulp Fiction and The Great Gatsby are effective date words, and mentioning cats is fine, as long as you don't say "my cats".
Men who refer to women as "females" or "women" rather than "girls" are more likely to find a mate, as are men who use the word "whom" (31 per cent more online communication).
Smiley face emojis work unexpectedly well online - indeed, according to Match's latest survey, people who use emojis end up having more sex.
But make sure you use the ones with a nose :-) , rather than those without :) Here, Kate Taylor, Match.com's relationship expert, explains her failsafe tips for meeting that special someone online.
How will the story stack up against the greatest films about business?
You’ve got your sweatpants on, ordered enough Thai for two but only for one, and there’s a bottle of open booze somewhere in the room — you must be single on Valentine’s Day. And I’m probably doing the exact same thing, with one big difference: instead of crying my way through…er, I mean dry-eyed watching a cheesy romcom, I’ve got my computer open, and I’m working overtime.
From choosing and editing their photos to providing individual advice to completely writing (or rewriting) personalized summaries, through Profile Polish I’ve remade thousands of profiles for people around the world.