"There is a different level of exposure to disappointment and that's captured in the poor overall scores." Once considered taboo, online dating is now a socially accepted and booming multibillion dollar business that continues to grow.More than half, or 53 percent, of single people have created a dating profile, according to Match's recent Singles in America study, which polled over 5,000 single men and women in December.
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It really is a consumer issue worthy of our attention." said Margot Gilman, money editor for Consumer Reports.
Overall, respondents preferred free sites like Ok Cupid, Tinder and Grindr over paid sites like Match and e Harmony, in part because of the value.
Check out some of our favourites: Online dating advice: Kate Taylor - Seven Steps To The Perfect First Email Mind, body and soul: Lara Loveless - 5 Ways To Improve Your Dating Success Without Actually Dating Insights into the dating world: Laura Yates - Eliminating Game Playing In Dating Exciting and interesting date ideas: Seb Goshawk - Our Top Free Dating Ideas In London Keep up to date with all the latest articles over at the Match dating blog and make sure you’re as ready to start meeting new people!
How to get the most of a dating website: If you’re just starting out on your dating journey, looking for helpful tips and advice or simply curious about dating you’ve come to the right place!
The now infamous infidelity dating site Ashley Madison, which was one of the most expensive, was also the lowest-scoring online dating service, with a score of 37.